Does their approach fit your approach? Are they corporate or more free form? Are they as detail oriented as you? Can they describe their approach to projects?

Since landing pages are so targeted then you could build a page that goes after a niche market that needs your product or service. If you offer multiple services you could create a landing page for each service.

If you’ve never setup a landing page before, or if you have one that’s not converting and aren’t sure why, then don’t worry. There is a lot of content out there on this subject and I’m going to outline a few baseline points you can use to evaluate your landing page(s).

A landing page is a web page designed with one specific goal in mind; to convince the visitor to give up their information for something that they want in exchange.